Kim Kardashian and CEO of SKIMS recently went to Harvard Business School and immediately the rumors started, is she enrolling or just visiting? And the answer to that is none of the above.
Kim Kardashian went to Harvard's BS to give a presentation about her SKIMS brand to students, given that she is a very successful businesswoman and billionaire.
Kim Kardashian spoke at length about SKIMS
Sources told TMZ that Kim was also joined by Jens Grede, who also founded SKIMS as they were both invited to speak about the brand and approach to business in general,
The Ivy-leaguers had a wide and open conversation with the celebrity and her co-founder as they gave a 2-hour long presentation about the brand in a course called Moving Beyond Direct-to-Consumer which is taught by professors Ayelet Israeli, Matt Higgins, and Len Schlesinger.
As part of Skims' mission statement, both Kim Kardashian and Jens Grede challenge the fashion status quo by claiming that "We are setting new standards by providing solutions for every body. From technically constructed shapewear that enhances your curves to underwear that stretches to twice its size, our goal is to consistently innovate on the past and advance our industry for the future"
Her guest lecture could open up a window to be one of many as she gathered a lot of attention for taking on her brand and having a great customer experience and a vast catalog, something that is challenging for most fashion brands.
As Kim Kardashian approached the Cambridge campus, she created quite a splash and gathered the attention of students, professors, and everyone that saw her going into the Ivy League facilities with her film crew.